Director of Design

• Community driven design and development manufacturer focused on enthusiast products and collaborations.
• Developed a consistent design language across all products, packaging and marketing for both audiophile and mechanical keyboard product categories.
• Awarded CES Product of the Year for our first proprietary audiophile quality wireless headphones.
• Established Taiwan based Drop manufacturing and engineering development team.
• Maintained global supplier relations throughout every phase of design development through mass production.

R+D Manager — Retail Real Estate Design and Development

• Design and development of interior and exterior visual branding components and the integration in all types of building materials and settings.
• Global supplier coordination and development of new applications and integration into both existing and new store designs prioritized based on sales volume, visibility, cost and timing.
• Established architectural Logo style guide and a 5 year installation strategy for ~90 stores worldwide in development, identifying risks based on layout and onsite construction realities.

Co-Founder & Chief Creative / Operations Officer

• Design and implementation of our brand across all digital and physical applications, including marketing materials, website design, event and trade show spaces, delivery vehicles and driver uniforms.
• Established and developed the UX & customer journey at all touch points, both on-line and in person.
• Developed and managed the operations and logistics of all warehouse staff and delivery driver's day to day responsibilities.
• Planned and implemented delivery routes and growth strategies to provide service to the greater SF bay area from Santa Cruz to Marin including east bay and peninsula communities.
• Acquired by ReDYPER (2020)

Senior Design & Content Lead

• Integral in leading multi-disciplinary development teams integrating empathy and user-research as best practices for the creation of what would become Design Thinking.
• Creative leadership, design, UX and user research for clients and industries worldwide.
• Design and strategic lead for our guest curatorship of an exhibit at The Smithsonian Cooper Hewitt National Design Museum celebrating and educating visitors about the concept of Design Thinking through a selection of the extensive museum archives.
• Led weekly internal design discussions and challenges to mentor and inspire colleagues.
• Focused on longer client relationships to have more meaningful and lasting impact.

Senior Industrial Designer

• Integral in creating and establishing a streamlined internal design and development process.
• Design and development of products to address new technology in the workspace.
• Details became the most profitable division within Steelcase in less than 5 years.

Industrial Designer

• Designer on the OXO Good Grips team, which at the time was fledgling partnership between Smart Design and Sam Farber, an inclusive design pioneer in the kitchen utensil space.
• Designer on the J&J/REACH children's toothbrush team. Using user observations and customer feedback to achieve insights that influenced our design. 20+ years later and its still in production and hugely successful for J&J.